My skills are at your service

Just what can the Local Marketing Guru do?

Internal Communications Solutions

  • Announcements
  • Updates
  • Internal Newsletter
  • Passive Communications – Screensavers via SnapComms
  • Intranet
  • Internal blogs
  • Internal Emails

External Communications

  • EDM (Electronic Direct Mail/Marketing)
  • eNewsletter/Print Newsletter
  • Blogs (strategy, writing, management, reporting
  • Social Media (strategy, posting, management, reporting
  • On Hold Messaging, Comfort Messaging
  • Annual Reports
  • Accessible communications (Easy Read and Simple English; Audio screen-reader compatible; Large Print/Low Vision versions)

Marketing

  • Advertising – print, radio, TV
  • Video production – writing, production management, art direction, filming, editing
  • SEO and social media marketing/re-marketing
  • Google AdWords campaigns
  • Events, expos, openings, stalls
  • Direct marketing (in person at stalls and expos)
  • Merchandise
  • e-commerce (online stores)
  • Accessible marketing (Easy Read and Simple English; Audio screen-reader compatible; Large Print/Low Vision versions)
  • Content Marketing (research, strategy, deployment, reporting)

Graphic Design

  • Print – Flyers, fact sheets, newsletters, reports, post-cards, booklets etc.
  • Online
  • Social media
  • Merchandise
  • POS (Point of Sale)
  • Signage
  • Adobe Creative Suite Products (Illustrator, InDesign, Photoshop, PDFs)
  • Interactive document design (fillable forms, branching logic, forms containing calculations)
  • Form creation

Reporting & Analysis

  • SEO
  • Engagement (social media)
  • KPIs
  • Annual reports
  • Financial reports

Strategy and Planning

  • Business strategy and managment
  • Marketing
  • Communications
  • Social Media  
  • Media and PR
  • Events

Public Relations, Media

  • Write media releases
  • Liaise with Media outlets
  • PR and crisis media management
  • Proactive and reactive media engagement
  • Editorial for news media (to support advertising)

Branding

  • Style guides
  • Logos
  • Brand management & guardianship
  • Re-branding

Web

  • Design/re-design websites
  • User experience
  • Customer Journey Mapping
  • Content creation
  • Content Management - updates, refresh, archiving
  •  Reporting
  • Analytics
  • Google AdWords

Other

  • Project management and coordination
  • Small business management (managing own and other people’s businesses)
  • Travel management
  • Full Driver’s License
  • Financial management (95% complete Accounting Diploma)
  • Budgeting (macro and micro)
  • Reporting
  • Working with children and vulnerable people (Police Check pass)

Understanding of:

  • Human Services sector
  • Non-Profit Sector
  • Disability Services Sector
  • NDIS
  • Trauma recovery
  • Child and Family/OOHC/Foster Care
  • ATSI and CALD issues
  • Intersectional Social Justice, Diversity and Equity
  • LGBTIQ issues
  • Animal welfare issues